Adam Braun: Man on a Mission

Adam Braun: Man on a Mission


If anyone was ever destined for Wall Street, it’s Adam Braun. Born in New York City to Conservative Jewish parents, teenage Braun worked summers at hedge funds to prepare for a career in finance. At Brown University, he graduated magna cum laude with a degree in economics, sociology, and public & private sector organizations. It certainly wasn’t a lack of ability that made him change course, but rather a trip he took to India, where a he met a small child begging for money. He asked the child what he most wanted in the world. “A pencil,” was the reply.

That encounter changed Braun’s life. After graduating in 2007, he went to work for consulting company Bain & Company, yet he couldn’t shake the feeling that he was meant for something different. In 2008, at the age of 25, he put a $25 check in a bank account and threw a birthday party asking the guests to contribute to building his first school. More than 400 people showed up, each donating an average of $25.

He thus created “Pencils of Promise,” a “for-purpose” organization (Braun created the for-purpose approach), with the aim of building schools, training teachers, and educating impoverished children in remote villages. He has said that his aim was to create an organization with the head of a great business and the heart of a humanitarian idealist. It’s safe to say he has succeeded. As of 2017, Pencils of Promise has built more than 410 schools and served more than 70,000 children throughout the developing world. Braun led Pencils of Promise through $30 million of raised funds before moving on to his next venture.

Braun’s wife, Tehillah, had been unable to finish her university education due to crippling debt. This inspired Braun to take on America’s broken higher education system with MissionU, a one-year alternative education program that aims to prepare young people for a career in Silicon Valley without them having to incur student debt. The students then pay back the university 15% of their salaries for three years, but only after they start making $50,000 or above. The program is currently accepting its second cohort of students.

In an interview with Forbes magazine, Braun had this to say about entrepreneurship:

“There is an outside perception that entrepreneurs have a big break, one achievement happens and suddenly everything else seems to fall into place as a result. In reality, there are thousands of small, medium and large wins that add up to the point they have gotten to…relentless conviction and an unshakable work ethic are necessary for young entrepreneurs because there is no one big break.”

These are wise words from a successful entrepreneur, and should be taken to heart by anyone dreaming of starting a business.

Braun’s book The Promise of a Pencil: How an Ordinary Person Can Create Extraordinary Change, debuted at No. 2 on the New York Times bestseller list, and quickly skyrocketed to first place, garnering rave reviews. He has spoken for the Clinton Foundation, The White House, and the United Nations, and is a sought-after speaker at conferences, colleges and Fortune 500 companies, as well as an author and entrepreneur. In 2015, he received the nation’s most prestigious award for public service, the Jefferson Award.

Adam Braun’s success proves that entrepreneurial success and humanitarianism aren’t mutually exclusive. And it all started with a poor child asking for a pencil.


Nezha Boutamine | Staff Writer

Photo credits: Chicago Ideas / SALT Conference 2013


Share on facebook
Share on twitter
Share on pinterest
Share on linkedin

Leave a Reply

Trending Articles

Stay Connected

Get The Latest Updates

Subscribe to the Latest Issue


The Edge: A Leader's Magazine

What's Being Read

How to Be Your Own Boss

Do you want to work for yourself? Demonstrate your own abilities, set your own work hours, have people to work for your company? Then you